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Clarity Matrix Video Wall Is Key Marketing and Selling Tool

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Project Overview

Clarity Matrix Video Wall Is Key Marketing and Selling Tool

South Florida, including metropolitan Miami, is enjoying renewed economic growth and Property Markets Group (PMG) – one the nation’s leading real estate acquisition and development firms - is helping fuel that growth with continued investment in and development of luxury properties. Among these is Echo Brickell, a 57-story condominium tower being built south of downtown Miami, with breathtaking views of Biscayne Bay, Miami Beach and the Atlantic Ocean.

In Echo Brickell, PMG has taken a bold step by selecting advanced video wall technology for its sales center. This technology – in the form of an expansive video wall from Planar Systems – is giving PMG the means to market the Echo Brickell condominiums in a highly effective manner, providing buyers the dramatic view of the bay, the beach and the ocean that they will have from the condominium. The video wall, comprised of Planar’s Clarity™ Matrix 55-inch LCD panels (LX55HD)– a seven-wide by three-high (7 x 3) array– occupies one entire wall of the sales center and shows an ultra high definition 4k video of the view from a condo at various times of the day.

Location:

  • Miami, Florida, United States

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