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Located in downtown Columbia, South Carolina, Market on Main is a new restaurant, artisan market, bar and outdoor venue all wrapped into one. Part of a downtown revitalization of Main Street, the new concept aims to connect with a range of demographics by offering something for everyone, whether it’s breakfast, gourmet food shopping, a quick snack, drinks or entertainment.
After seeing display technologies installed in outdoor rooftop venues of cities like Dallas and New York City, Willoughby became interested in the potential draw that an outdoor video wall could have in downtown Columbia.
Following a consultation process with Adam Dox, president of Advanced Video Group, which included a visit to the InfoComm tradeshow to evaluate visual technologies, the partners selected an outdoor LED video wall solution from Planar.