Broadcast

Tell Your Most Powerful Story

Broadcasting is about reaching people with stories. To captivate audiences and keep them absorbed, the stories you tell must be compelling.

Vivid and dynamic display solutions are vital technologies for improving the viewer experience. By reinforcing broadcasts with striking imagery and engaging viewers through interactive content, stories are brought to life.

 

New Avenues of Storytelling

Cutting-edge display technologies are opening new realms in broadcast applications that engage audiences through live sources, interactive storytelling and immersive experiences. On-air personalities can easily interact with content images and foster deeper connections with audiences by telling stories with compelling visuals. Emerging trends in simulation, integrated environments and virtual and augmented realities present new opportunities for driving engagement.

Viewers Expect the Best

Digital technology is changing rapidly and with consumers living in ever-increasing visual and interactive environments, they have come to expect the highest standard of image quality. Studio upgrades featuring investments in fine pitch LED video walls help broadcasters to stay relevant with consumer audiences and stand out in a highly competitive market.

Downtime is Not an Option

In a live television broadcast—where every second counts—avoiding delays and downtime is the highest priority. Display solutions designed with redundant video and power and 24x7 reliability provide continuous operation for mission-critical broadcast applications.

Optimizing the Workflow

The market expectation for more dynamic content delivered faster is reinventing the workflow in today’s newsroom. To keep pace, broadcasters are increasingly employing mission-critical display technologies in master control rooms for confidence monitoring and to quickly create graphics, modify content and make studio changes on the fly.

 

On-Camera and Set Backdrop Video Walls

LED display technologies create a ‘wow factor’ in new studio designs and enhance broadcast presentations with striking imagery and high color uniformity. Fine pitch LED on-camera video walls deliver the image quality required for today’s programming and expected by audiences. Seamless, set backdrop video walls create stunning set designs and add a sense of depth and space to studios. Flexible display canvases can be split into multiple screens to display content from a variety of sources.

Recommended Solutions: LED Video Walls

More Display Applications for Broadcasting

On-Camera Interactive Touch

To foster greater interest with viewers, broadcasters are employing on-camera touch screens as part of an interactive storytelling approach with their programs. Interactive display solutions allow on-air personalities to engage with content visuals and drill-down and manipulate data — enabling newscasts to be fast, fresh and interpretive.

Recommended Solutions: Touch Displays

Master Control and Post-Production

Mission-critical display solutions provide broadcast master control rooms with the flexibility to integrate numerous feeds and the efficiency to monitor multiple sources—allowing operators to quickly troubleshoot and make better decisions faster. Leading-edge digital displays with advanced processing are improving and adding value to post-production operations.

Virtual Studios

Broadcasters are venturing into new worlds of engagement with both virtual and augmented reality studios. This brings all the possibilities of a photorealistic green screen into a highly customizable space without the limitations. Combining display technology with panoramic simulation solutions, broadcasters can create immersive experiences, interact directly with content or collaborate from around the world by bringing multiple people into one virtual location.

Recommended Solutions: LED Video Walls

TF1 News Studio

French Broadcast Channel Installs Flexible LED Display Technology in TV News Studio

Based in Paris, TF1 is a French free-to-air television channel that is part of the TF1 Group of mass media companies. In August 2018, the TV network upgraded its broadcast news studio with the addition of LED display technology from Leyard and Planar, a Leyard company. TF1 engaged audiovisual solution provider CACV to install a 70 square meter (750 square foot) video wall comprised of a …

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