Leyard Appoints Leonie Rotermundt as VP of Business Development for EMEA

Company expands Europe, Middle East and Africa sales organization while growing its leadership position in fine pitch LED video wall solutions

Leyard, a global leader in visualization products, today announced that Leonie Rotermundt has joined as the vice president of business development for EMEA. Rotermundt comes to Leyard and Planar with a rich history in the graphics and display industry, most recently as a managing director of SIGHT, a system integrator for corporate and broadcast customers in the Benelux region. Prior to that, she was the managing director of a 3D graphics and screen control firm that is now part of the NEP Group, serving clients like RTL, SBS and TV production companies, and was instrumental in bringing augmented reality to Dutch television.

“As we continue to expand capabilities in our EMEA operations, adding Leonie in this new role broadens our capacity as a sales group,” said Marco Bruines, CEO of Leyard Europe. “The Leyard and Planar brands are well-respected around the world for developing strategies to deepen our relationships and product offerings for global accounts representing a large growth opportunity for the company and the customers we serve.”

Rotermundt is based in The Netherlands and will report to Marco Bruines, who leads the EMEA business of Leyard, and will assist with key global accounts and with the company’s initiatives to deepen relationships with content developers, consultants, architects and other specifiers.

Following the 2015 acquisition of Planar, Leyard continues to invest and expand its market position as the leading manufacturer of narrow pixel pitch (NPP) LED video wall displays globally, according to a recent 2016 video wall report published by Futuresource Consulting. The award-winning product line - ranging from the new Leyard® TWA Series and popular Leyard® TVH Series LED video walls to the Clarity® Matrix® LCD Video Wall System to the Planar® UltraRes™ Series and other large format LCD displays – provides differentiated solutions and a broad selection to meet the needs of a variety of demanding applications in corporate, broadcast, control room and digital signage markets.