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Jan 12, 2017

Redefining Prime Time

In the olden days before on-demand and streaming content, broadcasters designed certain hours as “prime time,” that day part when the largest audiences were congregated in front of their TVs. In the States, this was somewhere between 6:00 and 9:00 PM on weekdays. This is where shows like Friends, Seinfield, the Cosby Show, and the like would be found. Even today, popular shows, like The Big Bang Theory, are played at this time. But times have changed. Now you can record and playback content at any time. You can stream from apps or a cable provider on-demand. Viewers are no longer tethered to their TVs or their homes, with the growth of mobile device More…

Planar UltraRes , tradeshow , social media , events

shopping-social-media
Sep 26, 2013

Social Media Trend in Retail Industry

As the lines between physical and online shopping blur, another line is blurring:  between the brand and the consumer.  Equipped with camera phones, shoppers can become spokespeople and advertisers for the brand as they share their favorites with friends on social networks.  At home or on the go, they can pin, share, tweet, and like their preferred brands into prominence.  And using today’s modern analytics tools, brands and retailers can track that influence all the way to the bank.  The savvy retailers are finding they can help this along with active social and mobile campaigns that tie in-store signage and promotions with mass advertising and More…

social media , retail , digital signage

Mar 12, 2013

Now You Can Pin Planar

A friend got me interested in Pinterest when she sent me a picture of a pair of a particularly-awesome pair of platform shoes.  Moments after setting up an account, I was hooked.  I have found it a great way to monitor trends, see new technology and products, get project ideas, and stalk, I mean follow, others with like interests. All from the convenience of my iPad or my Planar touchscreen monitor, of course. We are happy to announce that Planar products, inspiring installations, tools, and new are now available on Pinterest.  There has never been a better way to explore Planar’s digital display technology than with the videos and pictures posted on More…

social media , pinterest , installations

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