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May 25, 2016

Headsetlessness

People love the idea of virtual reality, but may object to strapping a phone to their nose.  So, how can you get that augmented reality look without awkward (and unsanitary) headsets obscuring customers’ view of your live product? Planar® LookThru™, of course! It’s headset free. It’s available today. Content is easy to create in a standard resolution.  It’s never been easier.

LookThru , design innovation , virtual reality

Planar-LookThru-OLED-Retail_600px.jpg
Apr 07, 2016

The Truth about the "Wow Factor"

“Wow” is something you get once. You don’t get it the second time. Repeat visitors can get bored and tune out the thing that originally stopped them in their tracks. Every brand and retailer wants a “Wow” effect in their space. And that is less about the installation (although a large scale or uniquely shaped installation with great visual performance is critical) and more about the long-term content strategy.

LookThru , planar lookthru , innovation , design innovation

Aug 25, 2011

Design Thinking and the Clarity Matrix

By Jennifer B. DavisI have been reading a great book by Tim Brown, a founder and thought leader at the famed industrial design firm, IDEO, called “Change by Design: How Design Thinking Transforms Organizations and Inspires Innovation.” In the book he emphasizes that traditional fields of design (i.e., art, architecture, etc…) approach problems differently than other disciplines and having a more design-centric view can lead to more revolutionary outcomes. Hospital emergency room redesign, an example he uses in the book, is not just about the efficiency of filling out forms or the staff-to-patient ratio, but about the materials in the waiting room and More…

LCD video wall , image processing , design innovation , Clarity Matrix , design-centric

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