Apr 01, 2015

Digital Signage Trends for In-Store Retail

The progression of use of digital display in retail often begins and ends with “digital signage.” Digital screens replacing other posters or graphics in the space to announce products or promotions. But this simple usage is just the beginning of what is possible. Planar attended the Digital Signage Expo and our top executives went on to South by Southwest Interactive to further explore how technology was being used in retail and here are a few trends that can through strongly in the session content. 1. Technology can empower the sales associateMobile technologies are transforming traditional cash-wrap areas, allowing associates to transact with More…

digital signage , retail , lcd displays , Clarity Matrix