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Feb 18, 2014

The Redesign of Design

Wall Street Journal has an interesting article about John Maeda (@johnmaeda), the internationally-known designer who was with the Rhode Island School of design and is now with a venture capital firm, Kleiner Perkins Caufield and Byers. His job is to evaluate the role of design in potential investments that the firm might make. In the interview, he mentioned that the word “design” is poorly designed. Is it craftsmanship without the constraints of business or customer need? Is it all about using a particular font or graphic layout templates that look “modern”? Is design decoration or something more? It is interesting to think about the word “design.” More…